Hi dht, from my knowledge, Kronotex is 100% made in Germany as you can see in their website. Supreme's product are from China and Malaysia. So you should know which is the BMW If comparing prices, it would be fair to compare between Kronotex and Pergo as both are from Euro. I am currently using Pergo in my present house fyi. I think IDs and contractors normally push for certain brand cos their profit margin is higher. Regards. Simple, If you have budget constraint, go for the S brand. If you prefer to have better quality and dun mind spending abit more, go for the K